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Cookie Policy - Informativa Estesa

ITALIAN VERSION - Official --- --- For English Version: see below

Informativa sui cookies aggiornata al 25 giugno 2015.

Il sito web apartmentsflorence.it utilizza cookies e tecnologie simili per garantire il corretto funzionamento delle procedure e migliorare l'esperienza di uso delle applicazioni online. Il presente documento fornisce informazioni dettagliate sull'uso dei cookies e di tecnologie similari, su come sono utilizzati da apartmentsflorence.it e su come gestirli.

Definizioni

I cookie sono brevi frammenti di testo (lettere e/o numeri) che permettono al server web di memorizzare sul client (il browser) informazioni da riutilizzare nel corso della medesima visita al sito (cookie di sessione) o in seguito, anche a distanza di giorni (cookie persistenti). I cookie vengono memorizzati, in base alle preferenze dell'utente, dal singolo browser sullo specifico dispositivo utilizzato (computer, tablet, smartphone).

Tecnologie similari, come, ad esempio, web beacon, GIF trasparenti e tutte le forme di storage locale introdotte con HTML5, sono utilizzabili per raccogliere informazioni sul comportamento dell'utente e sull'utilizzo dei servizi. All’interno del sito possono inoltre essere utilizzati cookies per la gestione di eventuali sondaggi anonimi in modo da non riproporre all’utente ogni volta le stesse richieste.

Nel seguito di questo documento faremo riferimento ai cookie e a tutte le tecnologie similari utilizzando semplicemente il termine “cookies”.

Tipologie di cookies

In base alle caratteristiche e all'utilizzo dei cookies possiamo distinguere diverse categorie:

• COOKIES STRETTAMENTE NECESSARI: si tratta di cookies indispensabili per il corretto funzionamento del sito e sono utilizzati per gestire il login e l'accesso alle funzioni riservate del sito. La durata dei cookies è strettamente limitata alla sessione di lavoro (chiuso il browser vengono cancellati). La loro disattivazione compromette l'utilizzo dei servizi accessibili da login.

• COOKIES DI ANALISI E PRESTAZIONI: sono cookies utilizzati per raccogliere e analizzare il traffico e l'utilizzo del sito in modo anonimo. Questi cookies, pur senza identificare l'utente, consentono, per esempio, di rilevare se il medesimo utente torna a collegarsi in momenti diversi. Permettono inoltre di monitorare il sistema e migliorarne le prestazioni e l'usabilità. La disattivazione di tali cookies può essere eseguita senza alcuna perdita di funzionalità.

• COOKIES DI PROFILAZIONE: si tratta di cookies permanenti utilizzati per identificare (in modo anonimo e non) le preferenze dell'utente e migliorare la sua esperienza di navigazione. Il sito apartmentsflorence.it non utilizza cookie di questo tipo.

Cookie di terze parti

Visitando un sito web si possono ricevere cookies sia dal sito visitato (“proprietari”), sia da siti gestiti da altre organizzazioni (“terze parti”). Un esempio notevole è rappresentato dalla presenza dei “social plugin” per Facebook, Twitter, Google+ e LinkedIn. Si tratta di parti della pagina visitata generate direttamente dai suddetti siti ed integrati nella pagina del sito ospitante. L'utilizzo più comune dei social plugin è finalizzato alla condivisione dei contenuti sui social network.

La presenza di questi plugin comporta la trasmissione di cookies da e verso tutti i siti gestiti da terze parti. La gestione delle informazioni raccolte da “terze parti” è disciplinata dalle relative informative cui si prega di fare riferimento nei rispettivi siti.

Apartmentsflorence.it non ha autonomia decisionale sui cookies di terze parti, pertanto si informa l’utente che l’utilizzo di tali social plugin comporta anche l’accettazione di tali cookies, diversamente, l’utente dovrà provvedere alla disattivazione selettiva dal proprio browser, come spiegato nel paragrafo “Gestione dei cookies”.

Anche l’eventuale visualizzazione di video tratti dalla piattaforma di Youtube (connessa a video correlati in base alle precedenti esperienze dell’utente) rientra in questa tipologia di cookies, pertanto, nel caso in cui l’utente visualizzi detti video sul nostro sito ed incorra in suggerimenti derivanti da precedenti navigazioni, apartmentsflorence.it non ha in alcun modo alcuna correlazione a riguardo ma l’utente deve far riferimento alla specifica informativa di Youtube (e relativa gestione cookies).

Google Analytics

Il sito apartmentsflorence.it include anche talune componenti trasmesse da Google Analytics, un servizio di analisi del traffico web fornito da Google, Inc. (“Google”). Anche in questo caso si tratta di cookie di terze parti raccolti e gestiti in modo anonimo per monitorare e migliorare le prestazioni del sito ospite (performance cookie).

Google Analytics utilizza i "cookies" per raccogliere e analizzare in forma anonima le informazioni sui comportamenti di utilizzo del sito web apartmentsflorence.it (compreso l'indirizzo IP dell'utente). Tali informazioni vengono raccolte da Google Analytics, che le elabora allo scopo di redigere report per gli operatori di apartmentsflorence.it riguardanti le attività sui siti web stessi. Questo sito non utilizza (e non consente a terzi di utilizzare) lo strumento di analisi di Google per monitorare o per raccogliere informazioni personali di identificazione. Google non associa l'indirizzo IP a nessun altro dato posseduto da Google né cerca di collegare un indirizzo IP con l'identità di un utente. Google può anche comunicare queste informazioni a terzi ove ciò sia imposto dalla legge o laddove tali terzi trattino le suddette informazioni per conto di Google.

Per ulteriori informazioni, si rinvia al link di seguito indicato:

https://www.google.it/policies/privacy/partners/

L'utente può disabilitare in modo selettivo l'azione di Google Analytics installando sul proprio browser la componente di opt-out fornito da Google. Per disabilitare l'azione di Google Analytics, si rinvia al link di seguito indicato:

https://tools.google.com/dlpage/gaoptout

Durata dei cookie

Alcuni cookie (cookie di sessione) restano attivi solo fino alla chiusura del browser o all'esecuzione del comando di logout. Altri cookie “sopravvivono” alla chiusura del browser e sono disponibili anche in successive visite dell'utente.

Questi cookie sono detti persistenti e la loro durata è fissata dal server al momento della loro creazione. In alcuni casi è fissata una scadenza, in altri casi la durata è illimitata.

Apartmentsflorence.it non fa uso di cookie persistenti.

Tuttavia, navigando sulle pagine collegate ad apartmentsflorence.it, si può interagire con siti gestiti da terze parti che possono creare o modificare cookies permanenti e/o di profilazione (come ad esempio accedendo ai link di Trip Advisor, Booking.com). Anche in questo caso, tali cookies sono gestiti direttamente dai siti visitati e non sono in alcun modo controllabili da apartmentsflorence.it, si faccia pertanto riferimento alle relative informative che saranno disponibili presso i siti dei vari titolari del trattamento.

Gestione dei cookie

L'utente può decidere se accettare o meno i cookies utilizzando le impostazioni del proprio browser.

Attenzione: la disabilitazione totale o parziale dei cookie tecnici può compromettere l'utilizzo delle funzionalità del sito riservate agli utenti registrati. Al contrario, la fruibilità dei contenuti pubblici è possibile anche disabilitando completamente i cookies.

La disabilitazione dei cookie “terze parti” non pregiudica in alcun modo la navigabilità.

L'impostazione può essere definita in modo specifico per i diversi siti e applicazioni web. Inoltre i migliori browser consentono di definire impostazioni diverse per i cookie “proprietari” e per quelli di “terze parti”.

A titolo di esempio, in Firefox, attraverso il menu Strumenti->Opzioni ->Privacy, è possibile accedere ad un pannello di controllo dove è possibile definire se accettare o meno i diversi tipi di cookie e procedere alla loro rimozione.

A tal riguardo, si rendono disponibili i collegamenti per alcuni dei browser più comuni in modo da permettere all’utente di gestire i cookies come meglio desideri:

Chrome: https://support.google.com/chrome/answer/95647?hl=it

Firefox: https://support.mozilla.org/it/kb/Gestione%20dei%20cookie

Internet Explorer: http://windows.microsoft.com/it-it/windows7/how-to-manage-cookies-in-internet-explorer-9

Opera: http://help.opera.com/Windows/10.00/it/cookies.html

Safari: http://support.apple.com/kb/HT1677?viewlocale=it_IT

Aggiornamento dell'informativa

Apartmentsflorence.it manterrà la presente informativa costantemente aggiornata. La sezione "ULTIMO AGGIORNAMENTO" in calce alla pagina indica la data in cui l'informativa è stata aggiornata. Sarà cura di apartmentsflorence.it, inoltre, pubblicare l'informativa aggiornata.

Gli indirizzi di riferimento per la gestione dei cookies dei singoli browser possono subire variazioni effettuate dai rispettivi proprietari sulle quali apartmentsflorence.it non ha alcuna responsabilità; sarà l’utente a dover eventualmente informarsi a riguardo qualora durante la navigazione, i relativi siti abbiano effettuato modifiche agli url citati in questa pagina.

Ultimo aggiornamento eseguito in data 25-06-2015.

ENGLISH Version

To make this site work properly, we sometimes place small data files called cookies on your device. Most big websites do this too.

What are cookies in computers?

Also known as browser cookies or tracking cookies, cookies are small, often encrypted text files, located in browser directories. They are used by web developers to help users navigate their websites efficiently and perform certain functions. Due to their core role of enhancing/enabling usability or site processes, disabling cookies may prevent users from using certain websites.

Cookies are created when a user's browser loads a particular website. The website sends information to the browser which then creates a text file. Every time the user goes back to the same website, the browser retrieves and sends this file to the website's server. Computer Cookies are created not just by the website the user is browsing but also by other websites that run ads, widgets, or other elements on the page being loaded. These cookies regulate how the ads appear or how the widgets and other elements function on the page.

How do we use cookies?

A number of our pages use cookies to remember:
Your display preferences, such as contrast colour settings or font size
If you have already replied to a survey pop-up that asks you if the content was helpful or not (so you won't be asked again)
if you have agreed (or not) to our use of cookies on this site
Also, some videos embedded in our pages use a cookie to anonymously gather statistics on how you got there and what videos you visited.
Enabling these cookies is not strictly necessary for the website to work but it will provide you with a better browsing experience. You can delete or block these cookies, but if you do that some features of this site may not work as intended.
The cookie-related information is not used to identify you personally and the pattern data is fully under our control. These cookies are not used for any purpose other than those described here.

Standard uses for browser cookies

Website servers set cookies to help authenticate the user if the user logs in to a secure area of the website. Login information is stored in a cookie so the user can enter and leave the website without having to re-enter the same authentication information over and over.

Session Cookies are also used by the server to store information about user page activities so users can easily pick up where they left off on the server's pages. By default, web pages really don't have any 'memory'. Cookies tell the server what pages to show the user so the user doesn't have to remember or start navigating the site all over again. Cookies act as a sort of “bookmark” within the site. Similarly, cookies can store ordering information needed to make shopping carts work instead of forcing the user to remember all the items the user put in the shopping cart.

Persistent or Tracking Cookies are also employed to store user preferences. Many websites allow the user to customize how information is presented through site layouts or themes. These changes make the site easier to navigate and/or lets user leave a part of the user's “personality” at the site.

Strictly Necessary Cookies

These cookies are necessary for the website to function properly. They enable you to navigate around the site, search for flights and other services, and make bookings. Without these cookies we could not provide the services that you come to the site for.

Performance Cookies

These cookies allow us to understand how visitors use our site, so we can measure and improve how the site works. For example they help us to know which pages are the most and least popular. They count things like the number of visitors, how long people spend on the site and how they find it. This lets us know where we are doing well, and where we can improve, as well as making sure the pages load quickly and display properly. All information these cookies collect is anonymous and not tied to any personal information about you. We use services from Google, Adobe and Marin Software to perform these functions.

Other Cookies, such as Third-Party Cookies

These cookies are used to enable us to provide enhanced functionality, and more personal information and features. This includes being able to watch YouTube videos, providing information about certain destinations, and also allowing you to share content through social networks. These services are mostly provided by third parties. If you have an account, or use the services of these parties on other websites, then they may be able to know that you have visited our sites. The use of data collected through cookies by those third parties is subject to their own privacy policies; therefore we identify these cookies by the parties setting them.

Targeting/Advertising Cookies

These cookies are used to deliver adverts that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are placed by our advertising network partners and help to support our investment in the websites – so we can keep our fares as low as possible. They may also be used to show you relevant advertisements on other websites you visit. The actual cookies they set can change from one moment to the next – so rather than list them here, we identify the companies themselves.

Cookie security and privacy issues

Cookies are NOT viruses. Cookies use a plain text format. They are not compiled pieces of code so they cannot be executed nor are they self-executing. Accordingly, they cannot make copies of themselves and spread to other networks to execute and replicate again. Since they cannot perform these functions, they fall outside the standard virus definition.

Cookies CAN be used for malicious purposes though. Since they store information about a user's browsing preferences and history, both on a specific site and browsing among several sites, cookies can be used to act as a form of spyware. Many anti-spyware products are well aware of this problem and routinely flag cookies as candidates for deletion after standard virus and/or spyware scans.See here for some privacy issues and concerns.

The way responsible and ethical web developers deal with privacy issues caused by cookie tracking is by including clear descriptions of how cookies are deployed on their site. If you are a web developer and need advice on implementation of cookies and a privacy policy, we suggest you contact marketing specialists who offer search engine optimisation services. These privacy policies should explain what kind of information is collected and how the information is used. Organizations using the cookies initiative started by IAB Europe include: InviteMedia Networkadvertising.org : andAntor

Most browsers have built in privacy settings that provide differing levels of cookie acceptance, expiration time, and disposal after a user has visited a particular site. Backing up your computer can give you the peace of mind that your files are safe.

Other cookie-based threats

Since identity protection is highly valued and is every internet users right , it pays to be aware of what threat cookies can pose.

As cookies are transmitted back and forth between a browser and website, if an attacker or unauthorized person gets in between the data transmission, the sensitive cookie information can be intercepted. Although relatively rare, this can happen if the browser is connecting to the server using an unencrypted network like an non-secured WiFi channel.Internet security is only attainable if you regualrly use a anti-virus protection programme.

Other cookie-based attacks involve exploiting faulty cookie-setting systems on servers. If a website doesn't require browsers to use encrypted channels only, attackers can use this vulnerability to trick browsers into sending sensitive information over insecure channels. The attackers then siphon off the sensitive data for unauthorized access purposes.

New Laws for the use of cookies and other technologies that store online user information.

On May 26th 2011, new rules governing the use of cookies by websites comes into force in Europe.

Rather than the "Opt out" option for website visitors, websites will need to specifically gain the consent of their visitor and they must "Opt In" to be able to store cookies on their computer or other devices.This is expected to be difficult to manage and enforcement will more than likely be done subtlely and with encouragement rather than with the threat of fines and penaltys.

What does the new law say?
The new requirement is essentially that cookies can only be placed
on machines where the user or subscriber has given their consent.
6 (1) Subject to paragraph (4), a person shall not store or gain
access to information stored, in the terminal equipment of a subscriber
or user unless the requirements of paragraph (2) are met.
(2) The requirements are that the subscriber or user of that terminal
equipment--
(a) is provided with clear and comprehensive information about the
purposes of the storage of, or access to, that information; and
(b) has given his or her consent.
(3) Where an electronic communications network is used by the
same person to store or access information in the terminal equipment
of a subscriber or user on more than one occasion, it is sufficient for the purposes of this regulation that the requirements of paragraph (2)
are met in respect of the initial use.
“(3A) For the purposes of paragraph (2), consent may be signified by a
subscriber who amends or sets controls on the internet browser which
the subscriber uses or by using another application or programme to
signify consent.
(4) Paragraph (1) shall not apply to the technical storage of, or
access to, information--
(a) for the sole purpose of carrying out the transmission of a
communication over an electronic communications network; or
(b) where such storage or access is strictly necessary for the
provision of an information society service requested by the subscriber
or user.

Key tips for safe and responsible cookie-based Web browsing

Due to their flexibility and the fact that many of the largest and most-visited websites use cookies by default, cookies are almost unavoidable. Disabling cookies will lock a user out of many of the most widely-used sites on the Internet like Youtube, Gmail, Yahoo mail, and others. Even search settings require cookies for language settings. Here are some tips you can use to ensure worry-free cookie-based browsing:

Customize your browser's cookie settings to reflect your comfort level with cookie security or use the cookie cleaner included in Abine's free Privacy Suite.

If you are very comfortable with cookies and you are the only person using your computer, you may want to set long expiration time frames for storing your personal access information and browsing history.

If you share access on your computer, you may want to set your browser to clear private browsing data every time you close your browser. While not as secure as rejecting cookies outright, this option lets you access cookie-based websites while deleting any sensitive information after your browsing session.

Install and keep antispyware applications updated

Many spyware detection, cleanup applications, and spyware removers include attack site detection. They block your browser from accessing websites designed to exploit browser vulnerabilities or download malicious software.

Make sure your browser is updated

If you haven't already, set your browser to update automatically. This eliminates security vulnerabilities caused by outdated browsers. Many cookie-based exploits are based on exploiting older browsers' security shortcomings.

Cookies are everywhere and can't really be avoided if you wish to enjoy the biggest and best websites out there. With a clear understanding of how they operate and how they help your browsing experience, you can take the necessary security measures to ensure that you browse the Net confidently.

How to control cookies

You can control and/or delete cookies as you wish – for details, see aboutcookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

Opting Out of Cookies

If you have any concerns about our use of cookies, you can take action to prevent them being set, including changing your browser settings to block certain types of cookies.

For detailed information on how to do this, look in your browser’s help information, or for an overview of the most common browsers, you can visit:
http://www.cookiepedia.co.uk/index.php?title=How_to_Manage_Cookies or http://www.aboutcookies.org/

Advertising companies also enable you to opt-out of receiving targeted advertising, if you would prefer to do so. This does not stop cookies being set, but it does stop these companies using and collecting some data. For more information and opt-out controls, please go to: http://www.youronlinechoices.eu/